Add 280TSI Star Elite Edition 2023 Passat Family to the market.

　　Recently, the 2023 Passat family went on the market, with a suggested retail price of 181,900 yuan — 252900 yuan. At the same time of upgrading the configuration, the Passat 280TSI Star Elite Edition was newly launched, which further lowered the threshold for the front face model of Star Edition.

　　The new Passat, which was launched in 2021, launched the Star Edition front face, which was specially designed for the younger generation. With the design concept of Galaxy Star, it used a parametric way to arrange the point-like modeling elements, presenting a visual effect of outward diffusion. The whole front face conveyed a fashionable and dynamic atmosphere and successfully "circled" young consumers. The data shows that consumers who buy Passat Star Edition front face are about three years younger than those who buy classic version front face. The "younger" Passat has received positive feedback from the market: in August, Passat family retailed 18,380 vehicles, and from January to August, the cumulative retail sales exceeded 101,000 vehicles, achieving positive growth in a single month and cumulatively, with a strong momentum. This time, the new Passat 280TSI Star Elite Edition is launched, which makes it easy for young consumers to start this B-class benchmark car at a price of 192,900 yuan.

　　Appearance, Passat 2023 330TSI Star Deluxe Edition and Star Deluxe Edition models have been upgraded with penetrating star trims and blackened exterior rearview mirrors. At the same time, the 18-inch wheels of the 330TSI Star Edition models have been upgraded with a brand-new star-like shape, and the avant-garde sports sense is further overweight.

　　In addition to the rejuvenation of the face value, Passat 2023 also enriches the driver assistance configuration represented by IQ. The whole system is equipped with Front Assist collision warning system. If the collision risk in front is detected, the system will automatically intervene and take the initiative to brake, so as not to let any danger have an opportunity. 280TSI Elite Edition and Starry Sky Elite Edition are upgraded with adaptive cruise control, which can realize in-lane cruise in full speed domain, and even in the morning and evening rush hours of traffic jams, they can free their hands and feet and easily control.

　　In addition, Passat’s 2023 models of 330TSI Deluxe Edition, Star Deluxe Edition and 380TSI Deluxe Edition are upgraded with IQ. 360 panoramic configuration. Whether parking or driving on complex road conditions, multiple ultra-wide-angle HD cameras provide a "bird’s-eye" global perspective, which can intuitively understand the surrounding situation of the car body and escort travel. At the same time, these three models are upgraded with electric luggage compartment cover with induction opening function, which makes it easier and more convenient to open and close the luggage compartment. If you want to further experience the audio-visual experience of the cockpit, 330TSI Deluxe Edition, Star Deluxe Edition, Premium Edition, Star Deluxe Edition and 380TSI Deluxe Edition can also be equipped with Harman Kardon Advanced Audio System and HUD Head-up Display System. 360 surround sound effects and intelligent sci-fi experience often accompany the journey.

　　As a masterpiece of the B-class car market, the new Passat family has been rejuvenated and adopted the strategy of "double front face", which has brought a refreshing sensory experience. This 2023 Passat family further extended the front face of the Star Edition to the 1.4T model, providing a more suitable opportunity for young consumers. (Photo courtesy of SAIC Volkswagen)